I’m a ghostwriter and editor who helps executives craft their thought leadership practices.
I’m a ghostwriter and editor who helps executives craft their thought leadership practices.
Do you want to build your thought leadership practice but don’t know where to start?
Are you willing to put a stake in the ground but don’t know what your unique point of view should be?
Do you want to expand your network with original content but don’t have the bandwidth to consistently generate new material?
I can help.
I work with busy female-identified executives to articulate their unique experiences and stories, create a variety of content that captures their voice and point of view, and get their content out into the world. I:
Develop thoughtful long-form content that captures your voice and perspective
Curate your ideas and identify the ones with the potential to inform and engage
Write quality LinkedIn posts and articles to keep you actively engaged in your professional network
Bring your ideas to life in multiple formats, so they resonate with your target audience
Ghostwrite award-winning non-fiction books that advance your business
Convert book content into bite-sized yet whole pieces
Script talks and presentations tailored to your audiences that grab their attention and showcase your unique message
You stay focused on your business; I amplify meaningful points and make you memorable.
We all have unique experiences and stories, but sometimes we aren’t quite sure what they are or how to share them with others. I help you identify your point of view, your voice and tone, and where you can fit into the marketplace of ideas.
I create original thought leadership and editorial content based on your point of view and goals. I ideate, edit, and ghostwrite to bring your expertise to life in books, articles, newsletters, presentations, blog posts, and LinkedIn posts.
Thought leadership happens with every email, staff meeting, and post. I help you polish your announcements, missions and visions, new strategic directions, and more to align with your purpose and values and to sound like you.
I work with authors to develop their book strategy, which includes: goals, audience definition, value proposition, positioning, and structure. Then we write. Through interviews and iterative feedback, I ghostwrite a book that aligns with our strategy. I am also available for developmental editing if you already have a manuscript and need a fresh set of eyes.
My audiences deserve the best and Lyz makes sure that I bring exactly that. Every time. She’s a writer, a coach, a strategist, a producer, a project manager and my secret weapon. Because of Lyz I know my content has gone from good to great.
Case stories
Each partnership is a little different. I work closely with every executive to determine the specific work that will build their business and thought leadership practice.
Seeing your story from a third-person perspective is often hard unless you have a partner. The questions and clarifications Lyz provided added such richness to my message. Her contribution was one of the most valuable pieces of guidance I could have gotten.
— Jamie Taets, CEO and Founder of Keystone International Group
Headshot by Thea Volk Photography.